WEAR IT PINK
18.10.24
Wear pink. Raise money.
Help fund life-changing breast cancer research and support.
How it works
At work. At school. At home. Wherever you do it, wear pink and raise money to help fund life-changing breast cancer research and support.
Set up your JustGiving page
Make donations easy by setting up an online fundraising page.
Start planning
Order extra materials to raise more money for Breast Cancer Now.
About wear it pink
You've brought shades of pink to dress-up days, bake sales, tennis tournaments, wild swims, knitting sessions and even bra displays! Find out why thousands of people join wear it pink each year.
All you need for your wear it pink event
Your wear it pink: #WearItPink
Why wear it pink
-
Over 55,000
people are diagnosed with breast cancer every year in the UK. -
By 2050
We're on a mission that everyone diagnosed with breast cancer lives, and is supported to live well by 2050. -
£41 million
Raised to date. Every pound you raise could help us achieve our goal. We know that with your support, we'll get there.
Meet our supporters
Join Our Community
Share how you are wearing it pink and inspire others to change lives.